Bella Hadid Apologizes for Fyre Festival Promo
Bella Hadid has apologized for taking part in a promotional shoot for Fyre Festival.
The 20-year-old model urged fans to buy tickets to the event, organized by rapper Ja Rule and technology entrepreneur Billy McFarland, which was set to take place over two weekends, beginning on Friday.
People paid thousands of dollars for travel packages to the Exuma Cays to see performances from Blink-182, Major Lazer, Tyga, Pusha T, and Desiigner, but the festival was canceled on Friday after complaints from ticket holders.
Hadid was among a group of models, including Kendall Jenner, Emily Ratajkowski, Hailey Baldwin and Chanel Iman, who took part in a photo shoot to promote the festival last year, and posted dozens of snaps on social media to tease the festival, but these have since been deleted.
The model shared a heartfelt apology on Twitter on Saturday, and hoped those who had purchased tickets and were currently stranded in the Bahamas made it home safe.
— Bella Hadid (@bellahadid) April 29, 2017
“Hey guys. I just wanted to address Fyre Festival… Even though this was not my project what so ever (sic), nor was I informed about the production or process of the festival in any shape or form, I do know that it has always been out of great intent and they truly wanted all of us to have the time of our lives,” she wrote.
“I initially trusted this would be an amazing & memorable experience for all of us, which is why I agreed to do one promotion… not knowing about the disaster that was to come… I feel so sorry and badly because this is something I couldn’t stand by, although of course if I would have known about the outcome, you would have all known too.
“I hope everyone is safe and back with their families and loved ones… xo,” she concluded, ending her statement with a blue butterfly and blue heart emoji.
McFarland and Ja Rule have since refunded tickets and announced make-up dates in the U.S. for May next year.